La Tercera Specials

Special features and custom pages for the group’s media outlets, from the editorial proposal to the HTML build.

Client: Copesa group
Years: 2016 — 2021
My role: UX/UI design and front-end
Format: Specials and microsites

Context

During my years at Copesa I designed and built special features and custom pages for the group’s media outlets. Each one started with the corresponding editorial unit and ended live on the platform.

Process

ProposalMeetings with the editorial research unit and presentation of proposals.
DesignFinal layouts, content planning and information architecture.
BuildHTML, CSS and JavaScript build, and digital implementation on the platform.

Internal clients

El Deportivo, Pulso, Paula, Paula Cocina, Culto, Glamorama, Qué Pasa, Mouse, Finde, La Hora, Icarito, Biut, MT Online, La Tercera AM, PM y Noche, Academia LT, Hub Sustentabilidad, Laboratorio de Contenidos de Marca, Teletón, among others.

My role

UI/UX design
Content planning
Product management
User research
Wireframes
Information architecture
Interaction design
Front-end development

Tools: Photoshop, Illustrator, HTML, CSS, JavaScript, jQuery, Bootstrap, React, Git, WordPress, Animate and After Effects.

Showcase

La Tercera Chiletur special — Chiletur special: a destination guide on desktop and mobile.

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